Explore the collection
Our collection offers a wide range of high quality Swiss-Made, affordable timepieces, from Classic to Casual models to suit any wrist.
CASUAL
CLASSIC
Swiss Made for everyone
Rooted in a legacy dating back to 1983, our brand reflects its founder‘s dream of creating an accessible Swiss Made watch that is reliable, serviceable, and within reach for everyone.
AFFORDABILITY.
VERSATILITY.
RELIABILITY.
M+WATCH is family-owned and manufactured. In 1983, we achieved a milestone by becoming the first affordable Swiss Made watch, marking the beginning of an era that symbolized quality and accessibility. We have a passion for cutting-edge watch manufacturing, award-winning just-in-time logistics and excellent value for money.
Choose your style
Both the Classic and Casual watches are the perfect companion that prioritizes comfortable everyday use, ensuring reliability in every tick.
Choose your style
Both the Classic and Casual watches are the perfect companion that prioritizes comfortable everyday use, ensuring reliability in every tick.
Choose your style
Both the Classic and Casual watches are the perfect companion that prioritizes comfortable everyday use, ensuring reliability in every tick.
DISCOVER OUR
sustainable mission
Since 2019, we have been operating a photovoltaic solar system on the roof of its own factory in Biberist, Switzerland, where M+WATCH is produced. The electricity generated from solar energy covers up to 80% of its total annual needs. The remaining amount of energy is covered by green energy, provided through a hydroelectric power plant.
Since 2020, the Group is one of the first watch companies worldwide to be comprehensively CO2 neutral for scope 1, 2, 3 of the Greenhouse Gas Protocol (GHG), following the 3R Rules:
Reduce, Reuse, Recycle.